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The concept is simple. The Aesop Meta Tag provides website owners with a standardized method of classifying their web pages into one of six categories. The Search engine matches the search terms with appropriate web pages according to the classification. This enables the Search engine to return fast and relevant results for users -- while at the same time, driving highly targeted traffic to the websites.
When classifying a website, webmasters can categorize each page within their website rather than just one general classification. This allows for precise targeting not only for specific search terms, but also for each page of a website.
The new classification categories are as follows:
This classification will display the "Interactive" icon within
the search results.
This classification will display the "Multimedia" icon within the
This classification will display the "Links to Information" icon
within the search results.
This classification will display the "Personal" icon within the
This classification will display the "Information" icon within the search results.
Although the only Search Engine currently utilizing the new Meta tag is aesop.com, I have it on good authority that the other Search Engines are preparing to recognize them as well.
For further information about the new Aesop Meta Tag, Visit the official Aesop.com site. You can submit your site and generate your Meta Tags completely free.
The days of a "search" returning thousands of irrelevant results is coming to an end -- thanks to the new Aesop Meta Tag. This new Meta Tag will dramatically change the way we search the Internet. If you haven't already done so, it is very important that you prepare your pages now.
Copyright © S Lowery 2001.
QUESTIONS? COMMENTS? E-mail Ms. Lowery .
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